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Jennine's Weekly Reflections - April 16th

Fighting back - TCPA fraud from professional plaintiffs, the once in a lifetime Eclipse event, and my Thoughts on attending LeadsCon 2024 in Vegas

This week, I share the valuable lessons gleaned from a TCPA lawsuit, and what could happen if you protect yourself and fight back. I also share my sentiments about missing the captivating lunar eclipse and delve into the mixed emotions of attending LeadsCon, highlighting the highs and lows of this annual event.

If you haven't caught up yet, here’s a glimpse into what you’ve missed on LinkedIn:

I learned about a lead generation company's triumph against a TCPA violation lawsuit due to plaintiff fraud. This highlights the need to brace for upcoming TCPA regulations, understand compliance, and protect against fraudulent claims. As an industry, we must take proactive measures to ensure legal adherence and safeguard against deceptive practices.

I missed the lunar eclipse because I was at LeadsCon in Las Vegas. That part of the country didn’t have a great view and I was in meetings. It was however interesting to see photos from colleagues who witnessed the event. A conversation about the eclipse's duration reminded me of a humorous teenage anecdote.

Leadscon is a demanding but worthwhile tradition. It's a taxing mix of physical exertion, emotional stress, and financial cost. But the human connections formed and nurtured, make it all worthwhile. In a world starved of in-person interactions, these bonds are invaluable.

Meet Jennine.

Jennine Rexon is the President of Rex Direct, a pioneering performance marketing agency established in 2001. Under her leadership, Rex Direct has risen to prominence as a top-tier lead generator across diverse verticals including home improvement, moving, legal, market research, health and wellness, travel and personal finance. Jennine's insatiable thirst for knowledge, coupled with her passion for technology and creativity, fuels her commitment to innovation. Beyond her professional pursuits, she finds joy in practicing Yoga, cherishing moments with her family, and doting on her loyal canine companion, RJ.